With ten days to go until the release of Avengers: Endgame, Marvel Studios has shared a new TV spot, in which Tony Stark offers a reminder that “it’s not about how much we lost; it’s about how much we have left.”
The preview also provides another glimpse at Iron Man’s latest armor, as the hero seemingly tries out some new shield technology. Elsewhere, a red-haired Black Widow can be seen training on a punching bag, which seems in line with Scarlett Johansson’s claim to Empire last month that she’ll be “f***ing pissed off” in this next outing.
Beyond that, much of the TV spot should be familiar to anyone who’s been keeping track of the film’s marketing, from Thor’s wordless exchange with Captain Marvel, to Rocket’s warning to his colleagues not to throw up on his ship. Of course, for anyone who’s really looking for fresh content, almost five minutes of spoiler-heavy footage leaked earlier this week, causing a mass exodus of Marvel fans from social media.
Indeed, spoiler-conscious filmgoers are in for a rough week, as the review embargo for Endgame lifts on Tuesday, April 23rd, followed by the movie’s China release on 24th. After that, if recent box office projections are anything to go by, then an insanely large number of people will have seen the whole thing by the end of the movie’s first weekend.
Deadline, for instance, reported earlier this month that Avengers: Endgame is likely to take upwards of $260 million on its domestic opening weekend, and may even come close to a $300 million debut. A phenomenal forecast, to say the least, but we’ll find out if the feature can live up to these expectations when it comes out on April 26th.