2) The BFG
Budget: $140 million
Domestic gross: $54.3 million
Worldwide box office: $160 million
Despite all their massive successes earlier in the year, Disney were also culpable for one of 2016’s biggest flops. A big reason why The BFG bombed is because the studio shot themselves in the foot by scheduling it opposite their own Finding Dory – meaning that the movie’s intended audience were siphoned off elsewhere.
Still, it is surprising that the film did this badly. Particularly as it’s a Steven Spielberg flick, which have always been smash hits in the past. And it received a warm reception from critics. Maybe Roald Dahl just doesn’t do it for kids like he used to?
As with Pete’s Dragon, Disney probably won’t be too perturbed by this failure. However, they will certainly be rethinking their scheduling strategy in the hopes of avoiding a similar situation again in future.